Christopher England, PhD

With the rise of AI, it has become incredibly easy to generate “copy.”
Type a prompt. Click a button. Words appear.
And just like that, anyone with a website is a “copywriter.”
But here is the question you must ask:
Has AI (or have inexperienced writers who use AI to write copy) risked hundreds of thousands of dollars marketing products through direct mail, space advertising, television, and online? Not in theory. Not in simulation. But using real dollars, with real consequences, risking real profit?
The answer is no.
For decades, I have…
And along the way, I have accumulated something no AI system, or "bedroom copywriter" possesses.
Over thirty years of proprietary data.
Data generated from relentless testing.
Headline against headline.
Offer against offer.
Price against price.
Emotion against emotion.
Not scraped data... not “borrowed patterns”... not averaged assumptions.
But response data created under pressure, in the real world, where mistakes are expensive and wins are measurable in cash.
The copy I write today is the same refined, battle-tested direct response copy that has produced millions of customers and tens of millions of dollars in profit.
AI can help you write words.
I will help you make money.
An old friend once told me, “Don’t tell me what you can do. Show me.”
I am not competing with AI.
I am doing what AI cannot.
I’ve proven it with my own money.
Backed by thirty years of data.
And I can do it for you, too.

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